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Monday, April 19, 2010

PartyGaming News: AB Groupe to join PartyGaming’s French Poker Network

19th April 2010

Websites

PartyCasino.com PartyPoker.com PartyBingo.com WPTPoker.com WPTCasino.com

PartyGaming, the world’s leading listed online gaming company, today announces its second B2B deal in France with an exclusive multi-year agreement to provide a white label online poker service for AB Groupe, one of the country’s leading TV broadcasters.

The new service will be branded ‘LuckyJeux’ and will join PartyGaming’s French poker network which will also include www.partypoker.fr. Once PartyGaming obtains the required licence and is operational, players on the network will benefit from a shared pool of player liquidity operating on a single platform.

AB Groupe has approximately 52 million paid subscribers and offers 15 subscription channels in France and other French speaking countries, including RTL9, AB1 and AB MOTEURS. The new LuckyJeux poker service will be extensively promoted across the AB Groupe network both on air and online.

Commenting on today’s announcement, Jim Ryan, Chief Executive Officer of PartyGaming, said:

"AB Groupe is a first rate addition to our French poker network and is consistent with our stated strategy of combining B2C and B2B offerings in newly regulated markets. Together with our recently announced alliance with PMU, we are in great shape ahead of the market opening and are excited about our prospects."

Editor’s Notes

About PartyGaming:
PartyGaming Plc is the world’s leading listed online gaming company. The Group is a constituent of the FTSE 250 share index with its shares listed on The London Stock Exchange under the ticker: PRTY. In the year to 31 December 2009, PartyGaming’s Continuing operations generated revenue of $446.2m and Clean EBITDA of $135.0m. PartyGaming’s principal brands are www.PartyPoker.com, one of the world’s largest online poker rooms, www.PartyCasino.com, the world’s largest online casino, www.PartyBingo.com, www.PartyGammon.com, www.PartyBets.com, www.InterTrader.com, www.FoxyBingo.com, www.GetMinted.com, www.Gamebookers.com and www.WorldPokerTour.com. None of the Group’s sites accept real money customers located in the US.

PartyGaming is regulated and licensed by the Government of Gibraltar and by the Alderney Gambling Control Commission and it is also certified as a responsible gaming operator by GamCare, the leading UK authority on the provision of advice, practical help, support and counselling in addressing the social impact of gambling. PartyGaming’s shares are also a constituent member of the FTSE4Good Index Series, which enables investors to identify companies that meet globally recognised corporate responsibility standards.